Traditional Creativity, Digital Results

Posts tagged music marketing

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Facebook Reduces Fan Page Text Update Distribution, Gives Page Owners Advice - hypebot

Filed under social media social media marketing facebook music marketing digital marketing

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Top 3 Tips For Music Marketing With Vine

1) Do the same stuff you’d do with web video and all those other mobile video apps that came along before Vine.

Honestly, most Vine marketing posts and articles describe the same kinds of things that people have long been doing with web and mobile video. But that doesn’t mean they aren’t good things to do. Combining familiar tasks with new tech is almost always a good play.

Recent examples include encouraging fans to shoot Vines, as did Jason Derulo to promote a new single, and creating teasers for highly anticipated releases or events, as did Daft Punk with an album tracklist.

2) You’re an artist? Do something creative!

Not all musicians are artists per se. Some are hacks, some are technicians, some are a combination of all three. But any reasonably competent musician can come up with something interesting on Vine that will help build their brand just because it’s a creative act and most people have been fooled into thinking only artists can be creative.

However, the best case scenario is to do something truly creative yet accessible that relies on Vine’s unique attributes as did Noah Wall with his HOME DRONE air organ.

3) Ack A Fool aka Share your unique personality with the world.

Riff Raff isn’t the only one building his brand by doing oddball things on Vine. In fact, Action Bronson not only shares his unique personality but ties it into music with a parade of cover songs.

Now go, musician, and see if you can loop your 6 seconds of fame into a full minute.


Filed under music marketing social media vine music business social media marketing internet marketing online marketing twitter marketing music industry

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ABC's Of Online Marketing For Musicians

We’re taking things back to the basics with our ABC’s of online marketing for musicians.


Analytics are important. There are many great services our there like Next Big Sound that track  your online growth over multiple social media and music discovery platforms.

Brand Building- Use social media to reinforce your unique brand through your avatar, Twitter background, Facebook cover photo, and overall content strategy.

Consistent Content- Social media moves at a very fast pace, it’s important that you’re posting at least once a day to remain visible.

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Filed under online marketing music marketing social media social media marketing abcs of social media abcs of online marketing music business